When HBO launched HBO Now, the first-of-its-kind direct-to-consumer video-on-demand app for a premium cable TV channel, I helped to hire, train, and manage their first customer support team. Not only did HBO change the industry AGAIN, my work with them set me on a path to change how teams learn.
More details to come.
An established musical artist wanted to brand and create a new type of content for his YouTube channel. From an illustration and an idea, I brought the brand to life with identity design, helped to build buzz by creating promotional material, and produced videos that surpassed the artist’s expectations.
After shooting and editing a music video for comedian, Charlie Mac, in only 48 hours, our discussion turned to making even more attention-grabbing YouTube content. I conceptualized, produced, and managed a live stream that could be easily repurposed into multiple Hook Point videos to grow his audience and brand.
